Internal Presentation Design
While working as part of the Comms team at Planet Smart City, I designed this 40+ slide internal presentation aimed at employees who might represent the company in interviews. The project, titled Media Tips, was created to circulate among senior staff and key internal stakeholders.
The content—developed in collaboration with a copywriter—included guidelines on how to handle interviews, key do’s and don’ts, the responsibilities of the interviewee, verbal and non-verbal communication tips, journalist expectations, useful best practices and much more.
My role focused on the full design of the presentation: balancing clarity and engagement while staying true to the brand identity. I aimed for a minimal layout that would let the content shine and ensure readability, while also making the experience enjoyable through light, cartoon-style illustrations on each slide. The final result was an accessible and visually appealing guide, distributed company-wide.
